MARKETING
2 months ago
ETRetail's Anurag Sharma chats with Sunil Agarwal, Chairman & Co-founder, Joy Personal Care (RSH Global)
MARKETING
2 months ago
Joy Personal Care to set up distribution as it plans to double revenues
Kolkata-based Joy Personal Care plans to double its revenue to 1,500 crore by FY28, driven by an expanded distribution network for its body wash, lotions and creams. Co-founder Sunil Agarwal said the company will prioritize direct outreach to more outlets and step up its presence through e-commerce.
MARKETING
2 months ago
Coverage on WPL & Campaign featuring Mithali Raj
Joy Personal Care, a leading Indian skincare brand from the aegis of RSH Global, recently announced its sponsorship with Delhi capitals, as an associate sponsor for the inaugural season of the Women’s T20 cricket league.
PUBLICITY
2 months ago
Coverage on Just Empower One(JEO)
Indian skincare brand Joy Personal Care has rolled out its‘#JustEmpowerOne’ campaign with the aim of positively impacting the economic condition of acid attack survivors. According to the company, the campaign’s purpose is to support women in need and inspire other organisations to come on board for the same.
MARKETING
2 months ago
Coverage on Being Equal
As a part of the campaign, the brand is launching a film featuring KKR players in it. The film introduces a strong message on equality, where male cricketers address the systemic inequalities faced by women in sports, and other businesses as well. #BeingEqual, intends to ask pertinent questions and inspire efforts to bring an equilibrium in society...
GROWTH
2 months ago
Entrepreneur India
Joy Personal Care (RSH Global) is focusing on strengthening the categories where it is already present, instead of putting in too many launches into the system
GROWTH
2 months ago
Indian Retailer
Reflecting on the company's remarkable journey, Chairman and co-founder Sunil Agarwal shares, "We have always been a value-for-money brand. Since our inception, we have committed ourselves to providing the best possible quality at affordable prices, and that will continue to be our driving force.
GROWTH
2 months ago
ET Now
#topnews #etnow #businessnews In this episode of Leaders of Tomorrow Season 12, we delve into India's beauty & personal care market. Ritwika Gupta, Anchor & News Editor, Times Network chats with Sunil Agarwal, Founder & Chairman, Joy Personal Care (RSH Global) on the broader landscape of India's FMCG market with a key focus on beauty & personal care industry. He also highlights the significance of e-commerce & digitalisation on emerging markets. Tune in! #leadersoftomorrow #joypersonalcare #businessnews #etnow #topnews #etnoworginal
GROWTH
2 months ago
Incredible Journeys | RSH Global - Episode | Discovery Channel India
Description - Catch the journey of an entrepreneur Mr Sunil Agarwal alongside his company RSH Global that sailed from hardships to success; as he took a motley start-up and built it into one of the largest personal care brands in the country, that continues to empower millions to look beautiful inside-out starting 4th Feb only on Discovery and Discovery+
MARKETING
2 months ago
Joy Personal Care features Sanya Malhotra & Medha Shankar in new TVC
TheTVC features Bengali actress Mimi Chakraborty and showcases Joy's flagshipwinter product, the Honey & Almonds Body Lotion.
MARKETING
Regional upstarts are beating national brands as India's middle class shifts preferences amid slowdown
IT’S SIX-O’-CLOCK on a December evening and the residents of the quaint town of Jaunpur in eastern Uttar Pradesh are all set to call it a day. A chillier evening makes people stay indoors, with the only exception of The Jalan’s Megastore on T.B. Hospital Road. As the evening sets in, street food stalls on the premises of the 60,000-sq.-ft. store (which at first glance reminds one of Kishore Biyani’s Big Bazaar in its earliest avatar) come alive.
MARKETING
Sanya mimics SRK's style in Joy's latest campaign for lemon facewash
Joy Personal Care, the Indian home-grown personal care brand, under the aegis of RSH Global, has unveiled a new campaign for Joy Lemon Facewash, featuring Shah Rukh Khan alongside Sanya Malhotra.
MARKETING
1 month ago
Joy & KKR announce partnership for the fourth time with a campaign challenging masculinity stereotypes
Joy Personal Care, the Indian home-grown skincare brand under RSH Global, has launched a new campaign in partnership with Kolkata Knight Riders (KKR), marking their fourth consecutive year of collaboration. The campaign aims to challenge societal stereotypes around masculinity and self-care, leveraging the massive reach of the IPL to spark meaningful conversations.